Barbie

It's cute, it's funny and smart, it looks and sounds beautiful, but I felt like I'd seen it before. Rather than the copycat of The Lego Movie that the trailer smacked of, Barbie ends up reminding me of a run-of-the-mill but still more than good Pixar film. But I really like the campaign around the film, which for the first time in a long time (at least where I live, anyway) managed to get a lot of people excited about going to the cinema wearing something pink, from a baseball cap to a bathrobe, and just go have fun. That's good. (07/29/2023)

It's remarkable that even though Barbie is such a phenomenon, it wasn't until 2023 that a live-action film version arrived in cinemas, after dozens of animated films. But maybe there was a reason for that: does the iconic doll have the potential to pull off a feature film? Greta Gerwig created a colourful world full of different characters, which at times evokes the work of Wes Anderson, and cast some pretty big names in the main and supporting roles. I saw the trailers and wondered if they had prepared a surprise for the audience, and (unfortunately) they didn't. Barbie's message is clear and very bluntly delivered, and by the end of the film, I found the literalness annoying – it was as if they had given up on the audience reading between the lines and just threw everything, including footnotes and explanatory notes, onto their plates. From an audiovisual point of view, this is a film that stands out all the more in the cinema, and the scene with Barbie's "mother", Ruth Handler, was truly magical. But the film is tripped by its over-underestimation of the viewer's perception - at times I felt as if I was watching a visual supplement to a textbook on feminism, patriarchy, prejudice and stereotypes. (07/22/2023)

In terms of experience, it’s five stars. It's a riveting, visually stunning, imaginative, fun ride with a fabulous Margot Robbie and an even more fabulous Ryan Gosling. It's a pleasure to see a big-budget film that totally breaks away from the uniform grey that blockbuster Hollywood usually offers today. But the voice of reason complains timidly about the script's underdeveloped supporting (human) characters and the sometimes annoyingly literal feminist cannonade in the final act, when it seems as if they wanted every argument they could think of to be heard. So, four stars. (07/19/2023)

Heaps of creative ideas and social commentary that after half an hour feels like out of a machine-gun, and the rest of the running time is just recycled. Moreover, Barbie is too shrill and dramatically inconsistent. After an hour, I wished it would end. The acting is unsurprisingly good, at times funnily accurate in reflecting the problems of contemporary society, but I don't quite get the commercial success and worldwide hype around Barbie. (12/02/2023)

Barbenheimer, part 1. For the future of movie theaters, it's a blessing. In the current era of professional strikes, post-Covid suffering, and the domination of streaming services, two summer premieres have turned into a contrasting event that appeals to a wide spectrum of audiences. Professionals are slowly realizing that black-and-white / banal targeting of content to specific audiences like men / women / children is ending. Everyone goes to see Barbie wearing pink, and those who didn't sleep during lectures know how the relationship to this color has changed over the past hundred years (and will continue to change). Globally, this is a phenomenon over half a century old, so it is not surprising that Barbie has a large percentage of adult fans after 64 years, while children are just beginning to discover her. At the same time, it is the first live-action film after the era of 40 cartoons for the VHS, TV, and VOD market, so that is also a reason to celebrate. The soundtrack is pleasant, although some tracks make sense only after watching the movie. So what is the final film like? The trailers revealed a really large number of ideas, the style and humor were unveiled, and it seemed that there was not much left. Fortunately, smart marketing fooled us, and the film actually offers an additional message, and it is not just a showcase of how Greta Gerwig tried to reconstruct 30 classic motifs from the history of cinema, but it has emotional depth. Barbie's encounter with reality is unexpectedly brutal, just like Ken's journey toward patriarchy. The whole story is conceived as a fantasy quest spiced up with elements of a classic musical. And surprisingly, it works. What is the proof for something like this? Some feminist analysts are already dizzy from it all. I can't wait for Barbie according to Kate McKinnon to come out and proudly display her next to Malibu Stacy and Cynthia. If you're interested in the real world of Mattel, I highly recommend the documentary Tiny Shoulders, Rethinking Barbie (2018). (07/26/2023)